Affiliations
Our Esteemed Partners
We take pride in our strategic collaborations with leading organisations and distinguished academic institutions, all committed to advancing the fields of public relations and communication. These partnerships serve as vital platforms for innovation, knowledge sharing, and the continuous elevation of industry standards. By working hand-in-hand with these esteemed entities, we position ourselves at the forefront of emerging trends and best practices. Together, we create impactful opportunities that benefit our profession, the broader community, and the key stakeholders we serve.
In 1950, the Department of Public Relations was formally renamed the Department of Information to better reflect its role as the government’s official spokesperson for informing the public about the nation’s philosophy, policies, and vision.
The Department’s responsibilities have become increasingly challenging due to the world’s rapid borderless development, requiring a transformation of its services to ensure that Engagement, Outreach, Big Data Analytics and Advocacy can be efficiently implemented through digital technology and in-person interactions.
Our Mission:
To elevate public relations standards and practices across ASEAN member countries.
Join Us:
Become part of a thriving community dedicated to PR excellence.
IPRM Student Association (IPRMSA)
Chapter Establishment
Affiliated with IPRM, the IPRMSA was established in 1999 with the aim of providing a platform for public relations students to network, learn, and develop their skills. The Student Chapter organised its first annual conference in 2011, attracting students from across the country.
It has then launched a mentorship program, pairing students with experienced public relations practitioners to provide guidance and support. The IPRM Student Chapter has played a significant role in promoting public relations education and professional development among students in Malaysia. The chapter continues to be a vibrant and active community, providing valuable opportunities for students to learn, grow, and succeed in their careers.
As of now, IPRMSA has 20 chapters with members comprising public and private institutions of higher learning.
Join IPRMSA Today
IPRMSA Chapter Establishment Process Flow
1. Initiation
Step 1: The University notifies the IPRM Education Chair about its intention to establish an IPRMSA Chapter.
Step 2: The University identifies academics who are IPRM members.
♦ If no eligible members are present, the university applies for IPRM membership for at least 2-3 advisors simultaneously.
2. Preparation
Step 3: The University retrieves the sample IPRMSA Constitution (available on the IPRM website) and adapts it to align with its own policies and guidelines for student organizations.
3. Approval
Step 4: The advising committee drafts a formal letter to the Vice-Chancellor (VC), Deputy Vice-Chancellor (DVC) of Student Affairs, or equivalent, seeking approval to establish the chapter.
Step 5: Include a Letter of Consent from the IPRM Education Chair, if required.
4. Registration & Launch
Step 6: Upon successful registration, the university organises a launching ceremony for the IPRMSA Chapter.
♦ The name of the chapter should follow a consistent format, e.g., “IPRMSA-UiTM Chapter.”
♦ Launch can be physical or online (physical events are the norm).
♦ It is recommended to pair the launch with an event such as a forum, seminar, or campaign.
♦ Invite key stakeholders, including the IPRM President, IPRM Council Members, and a council member as a guest speaker.
5. Integration & Ongoing Activities
Step 7: The IPRM Education Chair adds the new chapter to the IPRMSA list and ensures its inclusion in all IPRM activities.
Step 8: The chapter must organize at least one event annually and report it using the official form available on the IPRM website.